On-Demand Video

Refreshing your generational playbook

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Up next in our 2022 series

Don't miss the final installment in our 2022 Built for Success series - Changing values, nimble brands: Adapting along with the consumer. Register today to join us on September 15.

About the series - At a time of extreme uncertainty and disruption, marketers and brands need tools for moving forward wisely. Brands must adapt to changing consumer needs more swiftly than ever, re-writing rules for everything from long-term strategic planning to targeting.

In an all-new three-part webinar series, GfK Consumer Life is sharing insights, tools, and techniques to help marketers understand what tomorrow’s consumer will need – and how brands can take action today.