White paper: How to maximize product revenue

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Retailing today is fast-moving and competitive. Promotions, product launches and key events in the sales calendar are executed on a week-to-week basis. To succeed, you must maximize product revenue as the timespan for selling products shrinks.

So, when it comes to planning your sales tactics, make sure you rely on weekly data to measure your activity, understand your competitors’ performance and evaluate results?

In this white paper four use cases illustrate just how essential weekly sales data is to realizing your competitive advantage:

  • Track price developments
  • Maximize ROI on marketing campaigns
  • Perfect your distribution
  • Monitor market acceptance during launch

Follow our four routes and you’ll be on the journey to sales success using weekly data.