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Successful businesses are grounded in truth -- trusted information and insights. In TRUTH + DATA, GfK's indispensable new quarterly review, GfK delivers highly accurate insights and observations on key marketing issues today:  

  • Sizing the cannabis opportunity for a variety of businesses 
  • Maximizing the effectiveness of online ads
  • Understanding the luxury auto buyers of today -- and the future
  • Exploring the changing trust relationship between consumers and technology

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