From electric vehicles to in-car wifi, technology is driving every conversation about automotive innovation. But are mainstream consumers -- especially the next generation of car buyers -- ready to embrace these super-hyped devices and services? What do these technologies need to leap beyond the "early adopter" crowd?
View this online learning session that reveals new research and insights from GfK AutoMobility™ and GfK Consumer Life, and zeros in on the technologies that are poised to transform the auto marketplace.
Our experts will explore:
This discussion will be led by Julie Kenar (SVP, GfK AutoMobility™) and Eric Wagatha (Head, GfK Consumer Life, North America).
Use the form to the right to view this session today!