Who's living the Smart Life
...and how to reach them
Karen Ramspacher (SVP, Innovation & Insights, MRI) spoke at The Media Insights & Engagement Conference in January, sharing valuable insights on MRI's new proprietary consumer target – the Smart Lifer. Fill out the form at right to see Karen's full slide deck and learn how this emerging category thinks, what they're buying and watching, and how to effectively get your content in front of them.
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