Contact us
Contact us








Are you maximizing the power of your brand?

What brand type are you - and what does your brand need to do, to gain ground?

  • Auxiliary (low brand contribution, small volume of sales)
  • Mainstream (low brand contribution, large volume of sales)
  • Exclusive (high brand contribution, low sales volume)
  • Power (high brand contribution, high sales volume) – the smallest segment, but most profitable

Our 5-minute video explains our brand framework, how we link brand perception with actual sales to gauge your ‘brand contribution’ and how we help you increase that contribution.

Explore our content