MRI-Simmons Cannabis study mailing list

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Sign up for updates from our groundbreaking cannabis study!


As cannabis comes to Main Street, the promise of this new marketplace seems almost unlimited. But to seize the moment effectively, marketers need to understand the full spectrum of cannabis users and non-users alike – from hipsters to grandparents.

MRI-Simmons, one of the nation’s most respected consumer research firms, has captured a complete picture of cannabis culture in the US – the first benchmark that looks across the full country, in legal and less-legal zones.

This new study provides a holistic view that includes:

  • Rich profiles of six user and non-user segments - from Marijuana Mavens to Cannabis Critics
  • Detailed reports on medicinal and recreational uses
  • Benefits, barriers and attitudes
  • Current purchase behaviors and new developments in the consumer marketplace

Fill in the form at right to join our mailing list and receive regular insights from this study, directly to your inbox!


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