Breaking out of the (generational) box
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Just when you think you know today’s generations, they throw you a curve. Digitally savvy Baby Boomers? Gen Z’ers who love to shop in stores? Millennials who enjoy gardening or yard work? The examples of consumers breaking generational molds are numerous, and each one represents an opportunity for agile and savvy marketers.
In this all-new learning session, the trend experts at GfK Consumer Life will explore:
Download the full video for an inspiring and action-oriented session featuring insights pros immersed in the generational space.